First impressions count!
never get a second chance to make a first impression, so look at
your home’s exterior with a critical eye. A well-manicured
lawn, neatly trimmed shrubs and a clutter-free porch look
inviting to prospects. If it’s autumn, rake the leaves. If it’s
winter, shovel the walkways. The fewer obstacles between
prospects and getting them to open the front door, the better.
2. Start with a clean slate
Once prospects open
the door, they should see a tidy home, not a white tornado.
Invest your time in cleaning the living room, the bathroom and
the kitchen. Prospects would rather see how great your home
really looks than hear how great it could look, “with a little
3. Don’t leave your prospects in the dark
Burned out bulbs
leave prospects in the dark. Replace them immediately. Dripping
water rattles the nerves, discolors the sinks and suggests
faulty or worn-out plumbing. Fix it fast. Don’t let little
problems detract from what’s right with your home.
4. Don’t shut out a sale
If cabinets or closet
doors stick in your home, they’ll also stick in a prospect’s
mind. Don’t try to explain away a sticky situation when you can
easily plane it away. A little effort on your part can smooth
the way toward a closing.
5. A safety net for your home
Home owners learn to
live with booby traps: skateboards in the entryway,
Overloaded extensions cords and slippery throw rugs. Make sure
your residence is safe for prospects and visitors.
6. A place for everything
Remember, potential buyers are looking for more than just
comfortable living space. They’re looking for plenty of storage
space. Make sure your attic, basement, garage and closets are
tidy and free of clutter. Now’s the perfect time to box up
those unwanted clothes and donate them to charity.
7. The heart of the home
sure your kitchen is immaculate. Keep the range clean. Wipe down
the refrigerator. Wash and put away the dishes. Prior to
showing or open house, bake a loaf of bread or a pie for a
wonderful, inviting aroma.
8. Make your bathrooms shine, shine, shine
crazy as it sounds, bathrooms sell homes, so let them shine.
Check and repair any damaged or unsightly caulking around the
tubs, showers and sinks. For more allure, display your best
towels, mats and shower curtains. Purchase a plug-in-scent
9. Create sweet dreams in the bedrooms
A dream house starts with a dream bedroom. Make yours appealing.
Colorful bedding and fresh window treatments are a must. Layer
beds with several throw pillows and a seasonal throw. Create a
10. Peel back those blinds
the sun shine in! Pull open your curtains, drapes or blinds so
prospects can see how bright and cheery your home is. The more
light, the better the atmosphere.
11. Lighten up at night
turning point could be turning on all your lights – both
interior and exterior.—when showing your home in the evening.
Lighting adds color and warmth, and makes prospects feel
12. Avoid big crowd scenes
Potential buyers often feel like intruders when they enter a
home filled with people. Rather than giving your house the
attention it deserves, they rush through. Leave when possible,
or keep company present to a minimum.
13. Pets may pose problems
all know that dogs and cats are great companions, but when
you’re showing your home they may get underfoot. Try to do
everybody a favor. Keep them outside, at a neighbor’s house or
in the kennel.
14. Volume discounts matter
Rock-and-roll will never die…but it might just kill a real
estate transaction. When it’s time to show your home, it’s time
to turn the stereo or television down or off.
15. Relax but don’t distract
If you’re at
home during a showing, be friendly, but don’t try to force
conversation. Prospects want to view your home with a minimum
amount of distractions.
16. Be it ever so humble…
No matter how
humble your abode, never apologize for its shortcomings. And if
a prospect volunteers a derogatory comment about your home’s
appearance or condition, let your experienced real estate
professional handle the situation.
17. Keep a low
No one knows
your home as well as you do. But your sales associates know
buyers – what they need and what they want. Your real estate
professional will have an easier time articulating the virtues
of your home if you stay in the background.
18. Don’t turn
your home sale into a garage sale
come to view your home, don’t distract them with offers to sell
those furnishings you no longer need. You may lose the
biggest sale of all.
19. Defer to experience
want to talk price, terms or other real estate matters, let hem
speak to an expert – your real estate professional.
your agent and you’ll help your home sell fast
Your real estate professional
will have an easier time selling your
home if showings
are scheduled through the office. And you’ll appreciate the
results – a SOLD sign!